Take a Look at the Up Closets Custom Closet Franchise Opportunity
The custom closet segment is truly a bright spot in the home improvement sector. For anybody who’s looking to own a home improvement business or a home services franchise of any kind, a custom closet business is worth a look.
A custom closets franchise is attractive to franchise owners because it offers a straightforward and efficient business model. Installations typically take just a few hours, typically starting at 10 a.m. and finishing by 4 p.m., and there are rarely any callbacks. This simple yet impactful home improvement service delivers significant value to customers with a streamlined operation for the franchise owner.
Up Closets Franchise Is a Modern Version of the Traditional Custom Closet Business
At Up Closets, we reimagined the traditional custom closet franchise model to be more modern, efficient, and accessible. Historically, custom closet franchises required large-scale operations with expensive showrooms, high maintenance costs, and substantial fixed labor. These businesses often manufactured materials locally, driving up expenses and lead times, making it a high-investment and high-overhead industry that discouraged many potential entrepreneurs from entering.
From its inception, Up Closets has redefined the modern closet business by embracing technology such as AI design software, utilizing more affordable outsourced manufacturing and pioneering marketing tactics that produce real customers. We eliminated traditional showrooms to adapt to the preferences of younger, modern buyers, resulting in a lean labor model with minimal overhead. This approach allows franchise owners to scale quickly and achieve significant numbers faster than they might with larger investment franchise brands that dominate the closet business market.
Our Unique Sales and Marketing Strategy
We’ve developed a sales process, marketing strategy, and pricing structure with these forward-thinking customers in mind. Our approach has proven successful, resonating well with a market that values straightforwardness and dislikes aggressive sales tactics.
The number one complaint we hear from our customers is that they dislike traditional consultive sales processes, the same processes most closet companies use. Few buyers today enjoy scheduling via phone and nobody enjoys wasting hours on a pushy salesperson. We strive to be a real solution provider here, leveraging technology to dramatically speed up the design process – most of our customers have a specific project and budget in mind and we strive to build a real, authentic relationship with them that helps them get the closet of their dreams.
Our owners and their designers generate leads, do virtual and in-person consultations with customers who want new closet solutions and place orders. Our manufacturing partners cut and ship the custom closet to us in 4-6 weeks, and we schedule a one-day installation. You need a cargo van to deliver the 8′ pallet to the customer’s home and a crew of two people to manage the installation: no showrooms, no warehouses, no huge staff. Just focus your resources on marketing and lead generation!
Pro-Franchisee, Pro-Business Model
The culture at Up Closets is uniquely supportive in the closet industry. We charge flat rate royalties instead of a percentage of revenue, strengthening the franchise relationship. We involve franchisees in corporate decisions, avoiding a top-down, heavy-handed approach, and focus on supporting our franchisees to enhance their business acumen.
Our corporate goal is two fold: to have happy and profitable owners. Running any business can be a struggle – we work hard to make this business fun for our owners.
Professional Development
Whether you are new to business or have extensive experience, Up Closets offers a pathway to improve your business skills significantly. Our ongoing training programs and franchise support programs cover everything from budgeting and projections to problem-solving skills and customer service excellence . Our dedication to franchise owner success ensures that franchisees not only understand the technical aspects of running a business but are also prepared to lead with confidence and make strategic decisions that foster long-term success.
Ready to Take the Next Step Toward Owning Your Own Business?
With Up Closets, you can tap into a growing market and build a profitable franchise with a modern, low-overhead model. Our proven systems, ongoing training, and strong support network set you up for success from day one. Whether you’re an experienced entrepreneur or just starting out, Up Closets offers the tools and resources you need to thrive. Don’t miss out on this exciting opportunity—fill out the form or give us a call today to learn more about becoming an Up Closets franchise owner and start your journey to success!
